UPDATE: Andrew Kramer’s just released a bit more info on this awesome plug-in. Looks like you’ll be able to make 3D text and logos via vector files. That’s a unique feature that will catch most people’s eye. And the price is unbelievably low, much like all VCP’s products. Check the description below, which is straight from videocopilot.net.
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Element 3D is well underway including some interesting new features but I need to save some surprises for the launch! So instead I thought I would throw out a few responses to some frequent questions from the Video Demonstration while trying to save some secrets for later. Our goal is to release at the end of August but it could be early September so this is just an estimate.
- 1. Reflections: Does Element 3D reflect other particles?
Element uses HDR or non-HDR images for reflection & refraction maps but the system does not do real “Ray-Tracing” so objects do not “truly” reflect others. HOWEVER, as you can see above there are ways to “fake” reflections to get realistic results in a fraction of the render time compared traditional ray samplers. Speed is our goal, not replacing a 3D program!
- 2. Price: It’s going to be around $149.95! (Yes I said around…)
There I said it. Although, we could probably sell it for more, especially considering the feature list but we wanted to maintain our philosophy of exceptional plug-ins at reasonable prices. The truth is, we thought maybe we SHOULD sell it for more than $149 and charge at least $249 for the sake of the perceived-value compared to other products on the market. We didn’t want people to think, “Oh, it’s ONLY $149.95″ so it must not be as good as other tools out there. So please don’t let price confuse you, it’s quite powerful on so many levels so we ask that you judge it based on what it can do, not just the price. Otherwise we would have to sell it ONE MILLION DOLLARS!!
- 3. 3D Text: Will you be able to make 3D text with Element?
Look, Element was not designed to be used as a 3D text tool but rather an intelligent particle array system that uses 3D objects as particles. We built a massive 3D rendering engine that runs extremely fast on moderate graphics cards, objects react to AE lighting, ambient occlusion, 3d model deformation, Material Options, Depth of Field, Motion blur, 3D Fog and much more. We wanted to make a plug-in that took After Effects to the next level.
So, can you use Element 3D to render 3D text and logos?
You better FREAKING BELIEVE IT! And it’s pretty sweet too.
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(Original post)

If you’re like me, and you love Video Copilot, then you’re going to be super excited about this. Andrew Kramer is always cooking up something awesome to share with the masses. From my experience of owning most of VCP’s products, they are quality, and well worth the investment.
That aside, Video Copilot is announcing their newest plug-in, Element. What is Element, you say? ”Element is a 3D geometry-based particle style plug-in for After Effects with many powerful features“ From the screenshots, it’s obvious that 3D is the forefront of this tool.
Some of the key features include:
- 3D geometry based particles
- Advanced material options
- 3D falloff and depth of field
- Powerful array options
- Motion blur
- After Effects lighting
- Sub-atomic particles
Think of it as a 3D driven spin-off of Trapcode Particular, complete with reflections and 3D material options. I’m super excited about this. No word on pricing or availability, but I’ll let you know as soon as I hear something. Check the screenshots below.


Element